Eagle Eye Networks

How resellers grow their business with the Eagle Eye Partner Program

June 12, 2025 Rachel Abrams

At Eagle Eye Networks, we know that success in the security industry takes more than innovative products — it takes the right mix of tools, resources, and strategies. That’s why our Partner Program is designed to empower resellers with everything they need to accelerate sales, simplify operations, and drive meaningful growth.

At Eagle Eye Networks, we are 100% committed to the channel, 100% of the time. Our partners are at the heart of our business strategy, and we are dedicated to providing the tools, resources, and support they need to succeed and grow.

Dean Drako, CEO, Eagle Eye Networks
Partner Program Blog 1 - How resellers grow their business with the Eagle Eye Partner Program

Through our intuitive Business Portal, partners gain access to co-brandable marketing assets and powerful lead generation tools, including free Local Search Marketing (LSM) services that drive SEO performance to drive leads. We empower our partners to uncover new revenue opportunities, boost operational efficiency, and build stronger, longer-lasting customer relationships.

In this article, we’ll explore how each of these resources help our resellers win more deals.

1. Simplify operations with the Eagle Eye Business Portal

Managing your security business has never been easier. The Eagle Eye Business Portal is an intuitive, centralized platform accessible directly through the Cloud Video Management System (VMS) designed to help resellers streamline their operations and engage with us effortlessly.

Key benefits of using the Eagle Eye Business Portal:

  • Seamless quoting & ordering: Generate quotes, place orders, and track shipments in real time, reducing administrative tasks so you can focus on sales.
  • Access to sales & marketing materials: Get all the collateral, product sheets, and co-branded assets you need to drive customer interest and close deals.
  • Customizable access management: Control employee permissions within the portal to ensure secure and efficient operations.
Partner Program Blog 2 - How resellers grow their business with the Eagle Eye Partner Program

With everything available in one easy-to-use platform, the Eagle Eye Business Portal ensures that you spend less time managing logistics and more time growing your business.

Sign in to the VMS to access the Eagle Eye Business Portal >>

2. Win bigger deals with Vision Selling

Traditional security sales often focus on price and specs, but Vision Selling takes a different approach. Instead of just selling a product, you’re selling a future-state vision where security solutions drive operational efficiency, business intelligence, and long-term value.

How Vision Selling benefits your business:

Partner Program Blog 3 - How resellers grow their business with the Eagle Eye Partner Program
  • Shift the conversation from cost to value: Position cloud-based surveillance as an investment that enhances security, improves efficiency, and reduces losses.
  • Increase recurring revenue: Sell the Eagle Eye Networks cloud-based solution with scalable storage, AI-driven analytics, and remote access, creating a steady stream of revenue. 
  • Secure larger contracts: By demonstrating how AI-powered analytics and remote monitoring benefit the entire business, you can turn small deals into full-scale deployments across multiple locations. 
  • Build long-term customer loyalty: Establish yourself as a trusted advisor by offering ongoing value.

By adopting Vision Selling, you can close bigger deals, increase customer retention, and grow profitability over time.

3. Expand your reach with local search visibility

Individuals and businesses search online for security solutions. If your company doesn’t show up in local search results, you’re missing out on potential customers.

How Local Search Marketing helps you win more business:

  • Boost your online visibility: Optimize your Google Business Profile (GBP), leverage SEO best practices, and run targeted local ads to appear at the top of search results for security solutions in your area.
  • Enhance your reputation with customer reviews: Learn how to collect, manage, and promote online reviews to build trust and credibility.
  • Generate more leads with localized content – Access SEO-optimized website templates, custom digital ad campaigns, and pre-written social media content to attract local businesses. 
  • Outrank competitors – Secure higher rankings in local search results, ensuring businesses in your area find you first.
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By leveraging our Local Search Marketing resources, you can increase brand awareness, attract more qualified leads, and stay ahead of the competition.

That’s not all… 

Eagle Eye University provides comprehensive training and certification. Enabling you to stay ahead of the competition with on-demand training and certification programs that help you build expertise.

We will train your end-users for you so you can focus on your next implementation. If you are interested, please add customized end-user training through the purchase order, and we will reach out to discuss needs and deliver a customized lesson plan. 

Learn about customized end-user training >> 

Join the Eagle Eye Partner Program

As an Eagle Eye Networks reseller, you gain access to powerful tools that drive success, from the Business Portal for seamless operations, to Vision Selling for high-value deals, and Local Search Marketing to capture more leads.

Sign up for our Partner Program to take your business to the next level with Eagle Eye Networks.

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